The New Marketing Show

#TBT Podcast: WordPress SEO with Josh Ziering

In this #TBT Podcast episide I talk WordPress SEO with Josh Ziering. We talk about a couple of simple SEO tip to help your WordPress site's SEO presence.

BONUS CONTENT: The Secret To Creating Content

Many people want to utilize content marketing, but they are not willing to create content. Greg Taylor of Trinity Web Media discusses his content creation secrets to getting content created that works for your brand.

Podcasting with Evo Terra [Episode 31]

This week on the show Kevin & Greg welcome long time friend and podcaster Evo Terra. If it relates to podcasting, Evo has seen, done and/or created it all. Now the Founder of Simpler Media, Evo discusses where podcasting started, the various spikes in popularity and the future of podcasting. Listen in and and enjoy our conversation.

BONUS CONTENT: Organizing Your Content For Users

Organizing content is simple if you understand a couple of key items: what content is most important to your users and how do you get them more of the same great digital marketing content. Using Google Analytics and WordPress categories helps make this task easier as Greg Taylor explains.

#TBT Podcast: Talking Google Analytics with Scott Yacko

We spend a lot of time discussing Google Analytics and measuring metrics for campaigns and sites. Here in an interview from 2015 Greg Taylor sits down in San Francisco with Scott Yacko where he talks about setting GA goals, entrance paths and conversion.

 

BONUS CONTENT: Carter Bowman Talks Long Form Content, Return on Relationship and Customer Experience

Over the weekend, Kevin Eberle and Greg Taylor bumped into Pennsylvania author Carter Bowman promoting his new book. We started talking about all things books and all things marketing, which include the value of long form content, enhancing the customer experience and lifetime customer values.

Give it a listen and we apologize for the noisty street setting.

The New Marketing Show NEWS & Content Update

New show schedule for The New Marketing Show;

Tuesdays: Full length episodes with Kevin & Greg

Wednesday & Saturday: BONUS Content

Thursday: #TBT Edition with Greg's old keynote or relevant industry interviews

Selecting WordPress Themes [Episode 30]

This week on The New Marketing Show, Greg & Kevin discuss how they select WordPress themes for Trinity Web Media projects.

If you've listened to the show before you know how the Trinity team ties everything back to problem solving, so you can probably guess how they get the selection process started.

 

BONUS CONTENT: Community Initiatives

Community initiatives and projects have always been a staple of Trinity Web Media. As WordPress developers and a content marketing agency we have the expertise and the ability to make changes in our community. The question often comes up: Can doing good and growing a business coexist? Doing good in the community and growing a business can happen simultaneously if things are done the right way.

Greg Taylor of Trinity Web Media explains in this BONUS Episode of The New Marketing Show..

BONUS CONTENT: Introducing Delaware River Towns

The gang at Trinity Web Media is proud to announce our new community site Delaware River Towns Local. Our NJ HQ is located in Stockton, NJ which is a part of the state affectionately known as The Delaware River Towns. This site is a hub of information for local events, news and current events. 

Check it out and learn more about why we took on this initiative.

The Biggest Mistakes With Restaurant Websites [Episode 29]

This week The New Marketing Show takes on one of there pet peaves, the restaurant website. So few restaurants do the little things right when it comes to their website. Kevin & Greg discuss all things Best Bite Marketing and why, oh why, restaurants still feel the need to use a pdf for their marquee website item -- the menu.

Key Takeaways:

• Stock Images are alive and well on restaurant websites

• pdf files do no scale and behave appropriately on mobile devices

• The website is the beginning of the brand experience and an extension of the food served

BONUS CONTENT: The Biggest Mistakes Restaurant Websites Make

This episode of The New Marketing Show BONUS epidition talks about one of the biggest mistakes restaurant websites make. If your website contains a .pdf for your menu you are already losing the online marketing game. Listen and learn why pdf menus on your restaurant's website is such a bad idea.

BONUS CONTENT: Talking More About Iterations

This BONUS Episode of The New Marketing Show, Greg Taylor dives in a little more about iterations and why that term or process need not be a daunting task. If you replace the work iteration with phases or stages you will be able to adopt the same methodilogy and avhieve the same results.