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We have a special guest this week on The New Marketing Show -- our good friend and video marketing mentor, Ita Udo-Ema from A View From Above. Ita discusses with Kevin & Greg how to get comfortable in front of the camera, what equipment is best to use, YouTube analytics, video creation process and a whole lot more.

 

Key Takeaways:

  • Dare to be painfully obvious. Answer the most basic questions with your videos
  • Focus on the process not the product and you will have a great product
  • Approach video marketing with a season episodic mindset
  • Playing bigger than you really are to the camera

Links:

View From Above Entertainment

Ebook: Cellphone Cinema

Ita's YouTube Channel

 

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